Data Insight Analyst

Royal Air Forces Association


Date: 13 hours ago
City: Leicester
Salary: £33,820 - £35,600 per year
Contract type: Full time

Data Insight Analyst

£33,820 – £35,600

37.5hrs per week

Leicester based with hybrid working

Applicants must have the right to work in the UK as we are unable to offer sponsorship

Benefits include:

  • Up to 42 days annual leave, life insurance and sick pay
  • Health Care Cash Back Plan to cover every day health care costs
  • 5% employer pension contribution under salary sacrifice
  • Free eye tests and a contribution towards glasses
  • Cycle to work scheme / close to park and ride at Leicester Forest East
  • Subsidised short breaks at selected RAFA Accommodation


About us

The RAF (Royal Air Force) Association has a clear objective: to help sustain a resilient and empowered RAF community. Through our sector-leading welfare and wellbeing services, we offer a wide range of support to serving personnel, veterans and their families. With thousands of members and supporters across the UK and further afield, plus hundreds of dedicated employees and volunteers, we have the network and experience needed for a personal one-to-one approach. We work together to make sure no one is ever left behind.


About the role

The Insight Analyst (IA), will take the lead in the design, production and communication of strategic insights and recommendations to maximise the potential of the Association’s customer database, improve customer experience and ensure sustainable income. The IA will work closely with the Head of Customer Experience & Insight and stakeholders to create and deliver bespoke analysis and forecasting to inform customer marketing and engagement strategies. Interacting with data SQL, PowerBI and Salesforce, you will manage the design of reports and dashboards in Salesforce on behalf of stakeholders, assisting with self-service analytics and complex analysis. Acting as the first point of contact for analytic requests and working closely with stakeholders to define the scope, deliverables and outcomes, you will ensure technical concepts are translated into clear, accessible language. The IA also acts as a Salesforce ‘super user’, assisting colleagues to maximise their use of the system, advising on functionality, in close collaboration with the CRM team.


About you

With workplace experience in business or marketing, you will be highly skilled in CRM and preferably the use of Salesforce. You’ll be confident in creating actionable insights from large complex data sets to drive growth in engagement. Knowledge and experience in using Business Intelligence tools, particularly Power BI is essential for this role along with advanced skills in SQL and Excel. You will understand response analysis, customer segmentation models, profiling, predictive modelling using statistical/anticyclical techniques, econometric forecasting and lifetime value models along with the ability to maintain a strong marketing and fundraising performance evaluation framework, using an advanced range of methods of measuring success.


Want to join us?

You may find it helpful to have a look at our website and social media to find out more about who we are and what we do. In order to make your application really stand out, please take some time to include a cover letter to tell us how your skills and experience align with our role profile and person specification. This is available to download on our website www.rafa.org.uk


To apply

Please send your cover letter and CV to [email protected]


Closing Date 8am Wednesday 8 January

Interview Date Thursday 16 January at Atlas House, Leicester


We may close this opportunity early and interview ahead of the closing date so please do not delay in applying, we’d love to hear from you!


The RAF Association is a Disability Confident employer. Please let us know if you require any assistance with your application.

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